In addition, by applying the agile consulting model to market entry and expansion, companies also gain expertise on a daily basis to address key issues in the process.
The relationship between agile consultants and their clients
Agile market expansion consultants have a deep understanding of global markets, including cultural nuances, consumer preferences and regulatory requirements. Their expertise helps companies avoid costly mistakes, such as poor product-market fit or mismatch, underestimation of competition and inadequate value propositions.
In addition to providing support in the development of their clients’ market strategy, agile consultants also differentiate themselves from traditional consultants by providing real-time feedback and close monitoring, supporting them in making urgent decisions throughout the entire expansion process.
Essential services of market entry consultants
Agile international expansion consultants dispense with a costly, large-scale approach to offer only specialized services, ensuring that 100% of their work is dedicated to furthering their clients’ immediate goals and growth objectives. The most in-demand services can be grouped into three main areas:
1. Target market research
This research provides companies with useful data to build a sustainable competitive advantage after entering a new market. Consultants specializing in market entry strategy provide information on growth factors, market structures and the business environment.
2. Opportunity analysis
Through opportunity analysis, valuable information is uncovered about the potentialities and threats for a new market entrant. Within this analysis, the market entry strategy consultant focuses on value proposition capabilities, market size, competitive landscape and market share cost estimates.
3. Recommendations for market entry
Market entry strategy consultants provide expert advice and feedback on factors related to market entry, such as timing, speed of entry and type of entry. They also carry out practical tasks such as lead generation, alliance building with strategic market players and strategy mapping.
Why hire market expansion consultants?
The flexibility and cost-effectiveness of agile market expansion consultants bridge the gap between a company’s internal business knowledge and its ability to realize this knowledge in a new market.
Working with qualified market entry strategy consultants allows companies to make sound investments in the growth of their business, lowering the risk factor and significantly accelerating results. If you would like to learn more about how Gain successfully supports clients in their international expansion processes, do not hesitate to contact us to ensure your competitive advantage.
